It's dying on it's arse big time. The Malaysians have even told them to not bother next year because they don't sell enough tickets. Media bang on about it because of nostalgia purposes I imagine. I think it would have died in this country if it wasn't for Hamilton and Button but with Button gone and Hamilton being hated by pretty much everyone I imagine the media and Sky will lose interest very quickly.
It's a shame that rallying doesn't get the coverage it deserves, I find it far more exciting than F1. People like a race but nearly every course in F1 I hear described as "notoriously difficult to overtake on" which is surely the whole point of a race.