This is an easy one to get people angry about. They see their local services continually being cut while council tax keeps rising. People will rightly question why they get less for the money they pay.

It's amazing how few people realise that council funding from Westminster has been cut by as much as 70% in recent times. Raising business rates, council tax etc is hardly going to cover that sort of shortfall. Yet it enables people to get angry about their local services and think there are better alternatives to the council.

One such example came from Bridgend, where a number of residents were up in arms over a decision to collect black bags on a fortnightly basis. A local waste entrepreneur had an idea of offering a service for £10 a week to collect any black bags the council wouldn't collect. I saw plenty of interest in this on social media. When I suggested the council charge £10 a week (exactly the same) so you could have black bin bags removed weekly with no limit on how many, people were aghast.

It's amazing how brainwashed and/or dimwitted many people really are.