Sometimes I guess all you can do is wonder how that might have changed!Originally Posted by lisvaneblue
https://www.msn.com/en-gb/news/coron...ul/ar-BB13u0OS
The group agreed that there had to be a simple, sharp message that all Government communications could get behind. Mr De Zoete suggested a simple message to stay at home. Mr Guerin then pointed to how the phrase "Stay at Home, Save Lives" had been successful in other parts of the world.
Mr Cain agreed and added a line about protecting the NHS - a key policy of the Tories' general election landslide in December. Mr Levido, Mr Guerin and Mr Cain then set about honing and refining the wording.
The following day the simple three-part message on coronavirus was born: "Stay Home. Protect the NHS. Save Lives."
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