Aww boo-hoo, the man who shows little sympathy for others having a bottom lip quiver because the price of Heinz baked beans has gone up.

Spare a thought for those who already could only afford to shop the cheapest own store brands who have seen prices sky rocket percentage wise way above the percentage increase on branded items.

You seem like the type of guy who would tell others they can make a delicious meal out of 19p per portion so suck it up.