Not something he can help but unfortunately he has a miserable looking face and I believe that's one of the reasons fans lack empathy for him. He's an easy target for the bully boys. If he was a cheeky chappie like Jack Grealish, I don't think he would receive half the amount of abuse he does, regardless of who he plays for and the huge amount of money he cost them.

I hope for his sake he is able to get through the torrent of abuse he receives without it impacting on his mental health. Good luck to the lad.