City support from the Cardiff area's?

[Citizen's Nephew]

I’ve always found it bizarre that the club seem hell bent on attracting more support from the valleys when they have about half a million people who live within 15 miles who never go and they fail to entice…..

Exactly this. They/we don't do enough. I speak to lots of locals who would never think of going because they don't identify with the club. We have to do more because the local ethnicity even within a 2 or 3-mile radius is totally underrepresented