Hes saying he wants to bring in players who have different characteristics and strengths. Thats clear. By that i would guess (and hope) he is saying we need players more dynamic who can do the basics, want to improve and who play with a smile on their face is what i assume he is getting at.
Everyone who has watched cardiff at all for the last 4 years would say we desperately need players with better character. Some leaders wouldn't go amiss either.