I've said for a while that if you keep signing League 1 and 2 players (or poor/old Championship ones) you'll end up with a League 1 or 2 side. Not strictly true if you sign the best ones but last year we flirted with relegation.
To be fair he's got lots to sign to make up the numbers and at least he's getting in early, unlike some years when we're still faffing around in August.