It's time for Dalman and Choo to go

[The Lone Gunman]

There was a strategy originally, it was premiership football, red football strip to appeal to Asian markets, and once a second Man U had been built sell it, whilst enjoying the kudos of owning a major football club.

This is not true. There was never any strategy attached to the rebrand. No business plan. No strategic plan of any kind. Nothing. It was a rich man’s whim. Nothing more, nothing less. This much I know as I had several lengthy discussions on the subject with the club’s CEO at the time.

It should have been blatantly obvious to everyone that there was no actual plan or any kind of strategy in place as the whole thing was such a shambles from start to finish.

Tan was playing with the club back then and I don’t believe anything has changed significantly in that respect since, apart from him being less interested and less prepared to throw his money around. Off the field, the club is no more organised than it was in 2012. On the field, it’s much less so.